The natural and specialty food markets have taken a turn towards using safflower and sunflower oil as their preferred oil ingredient in their products. These healthier oils are now being used in place of soybean, canola and other mild, light-colored oils.
Why? With safflower and sunflower oil, you get close to the same benefits of olive oil, without the color or flavor-- plus it comes at a lower price.
Have you noticed this trend? Go into Whole Foods and look at the back ingredient label of a few of the chip and popcorn bags. You're bound to find a whole bunch that use high-oleic safflower oil and sunflower oil that is non-GMO. Or, even more popular right now-- organic sunflower and safflower oil.
If you happen to be a food manufacturer and you use these ingredients, I bet you've noticed a big trend in the last few weeks/months. These oils are hard to come by right now, and in high demand! If you're buying on the spot market outside of a contract right now, you may be hard pressed to find your ingredients.
You're probably wondering why this is happening and what's going on! Good question. We'll explain what's going on in the market right now.